Why did we develop 7SPINS?

Evolving is complex. As businesses grow, pivot or recover, leadership gets harder: decisions get heavier, alignment breaks down, and high performance alone isn’t enough. 7SPINS introduces the concept of Stretch Performance - the capacity to adapt, unlearn, and grow beyond what worked before - even under pressure.

What Makes It Different

• Built around the Stretch Performance Index (SPINdex): a measurable diagnostic for leadership clarity, resilience, and adaptability

• Grounded in Cognitive Behavioural Coaching (CBC), a proven science-backed method for behavioural change and psychological resilience

• Created by experts with real-world experience across SMEs, start-ups, and scaling businesses

• Supported by a registered Cognitive Behavioural Therapist (CBT) specialising in leadership resilience and decision-making psychology

• Engineered to strengthen leaders - individually and together

What You Get in the Pilot

• A SPINdex Assessment to baseline leadership clarity, resilience, and adaptability

• A customised programme shaped by the 7 Opportunities Framework

• 1:1 coaching and/or cohort workshops focused on solving your real challenges

• Science-backed tools and behavioural experiments to apply between sessions

• A follow-up SPINdex to track measurable progress

Who It’s For

Founders, COOs, Chiefs of Staff, Heads of People, and full leadership teams in SME, start-up and scale-up environments who:

• Are navigating growth, change, or complexity - and need to stay clear under pressure

• Need to make faster, smarter decisions under uncertainty

• Want a system that goes beyond motivational coaching - focused on real, measurable leadership stretch

Why It’s Free (For Now)

You'll be one of the first to experience 7SPINS. In return for your honest feedback, you'll get early access to a science-backed system built to strengthen leadership clarity, resilience, and adaptability - giving you an unfair advantage in times of growth, change, or challenge.

Interested? Join our first cohort and help shape the future of leadership development.